Players take on the role of a struggling greeting card writer named Alex, who awakens one morning to find an overwhelming number of mysterious, personalized hellos scattered around their apartment. Each hello is connected to a random person in their life, past and present, and holds a clue about a surprising revelation or secret. As the player navigates the quirky challenges of finding out the origins and meanings behind these hellos, they also encounter various eccentric characters, including their nosy neighbor, a conspiracy theorist postman, and a psychic cat. Puzzle-solving and witty dialogue choices lead to dramatically humorous twists and unexpected outcomes in the search for the truth behind the hellos.