In a chilling and unpredictable world where memories can be stolen or swapped, players take on the role of a skilled empath who wakes up in a bizarre marketplace known as the Heart Bazaar. Here, emotions, memories, and even hearts are traded as commodities. The protagonist must navigate a web of deceit and manipulation, piecing together their own fractured identity while dealing with other heartless traders and colorful, quirky patrons. The choices made affect not only the protagonist's emotional state but also modify the atmosphere and events around them, leading to multiple branching paths and endings.