In a bizarre and whimsical world where hearts are physical objects traded and stolen like currency, you play as a cynical heart merchant. Your business has taken a nosedive after a competing merchant begins stealing customers' hearts. To regain your status, you must navigate through a series of quirky characters and hilariously absurd situations to reclaim stolen hearts and repair broken relationships. Players will have to make choices that impact the emotional well-being of various residents while managing their own heart stock, leading to comedic, dramatic, and outrageous outcomes.