In a world where faces are currency and identities can be bought and sold, players take on the role of a disgraced private investigator, Jamie Harlow. After drinking too much of the city's enigmatic, black-market brew called 'Identity Juice,' Jamie wakes up with a completely new face and a life-altering mystery on their hands. As they navigate through the shadowy underbelly of the city, players must solve clues, interrogate quirky characters, and piece together Jamie's true identity while avoiding ruthless identity thieves and faceless enforcers. Each decision influences Jamie's new face, leading to unexpected allies or dangerous confrontations, making this game all about choices, humor, and the quest for self-discovery.