Set in a retro-futuristic world stuck in the 90s with dial-up internet speeds and glitchy technology, players assume the role of a quirky squad leader tasked with wrangling a chaotic group of friends who communicate exclusively via loud, absurd text messages and emoticons. Players must navigate a series of hilarious misadventures including misguided attempts to create an online viral sensation, bizarre video game challenges, and epic debates about the superiority of various snack foods. Choices impact both individual characters and the squad's overall reputation. Will your squad become the laughingstock of the internet, or will they unleash their inner meme-masters?