In a world where memes have become sentient, you play as Alex, a down-on-their-luck meme curator tasked with saving Meme City from an impending meme apocalypse. As you navigate through the absurd landscapes of Meme City, you'll encounter iconic meme characters, engage in chaotic meme battles, and collect powerful 'meme artifacts' that can alter reality. Puzzle your way through meme-themed challenges, influence meme culture, and determine the fate of a chaotic universe all while dealing with your own existential crisis. Can you harness the power of memes to save reality, or will you become the punchline of a generation?