In a bustling mega-city governed by social media fame and augmented reality, players assume the role of Kimi Delta, a rebellious content creator fighting against an oppressive regime that thrives on siphoning creativity from the masses. Players must navigate intricate social landscapes, forge alliances with eccentric characters, and complete outrageous challenges to turn the tide in a struggle for authenticity. With your camera and snappy comebacks as your weapons, will you dismantle the Attention Raiders' mind control grip or fall victim to their not-so-viral traps?