In a world where online shopping has taken a hilarious and absurd twist, you play as a struggling influencer navigating the wild terrain of dupes and online retail culture. With an ever-changing landscape of trends, you must make choices about which products to promote, how to manage a chaotic fanbase, and when to confront rival influencers—all while monitoring your bank account and maintaining your sanity. Your journey leads you to outrageous situations, from chaotic unboxings to comically bad product fails, and you must balance authenticity with profit to rise to the top of the dupe market. Will you become a viral sensation or a cautionary tale of influencer excess?