Set in a near-future where human attention has become the most valuable currency, players step into the shoes of Zen, a rogue attention broker navigating a bustling metropolis plagued by attention scarcity. As Zen, you must interact with diverse characters – including AI companions and morally ambiguous corporations – while making crucial choices that affect your and others’ awareness levels. The game weaves an intricate narrative of conspiracy, redemption, and self-discovery as Zen uncovers the dark forces controlling society's focus. With a unique attention mechanic that tracks player choices and dialogue impacts, every interaction shapes the world around you, creating multiple possible endings that reflect your decisions.